Birmingham’s Hagley Road Village Gets Go Ahead

13 January 2011

ExtraCare's bold vision to regenerate a disused area off Birmingham's Hagley Road received planning consent on 13th January 2011, with agreement to develop a £40m retirement village which includes affordable homes, care and an inspiring lifestyle that will transform the lives of local older people.

Picture shows ExtraCare Charitable Trust Partnership Director, John Payne, on site with Birmingham City Council Cabinet Member for Housing, Cllr John Lines.

Hagley Road

The scheme is being developed in partnership with Birmingham City Council and will begin construction in Autumn 2011 for completion in Spring 2014. It will occupy seven acres of land, previously owned by Birmingham-based property developer Calthorpe Estates, between 322- 336 Hagley Road. Providing 240 one and two bedroom apartments for rent and sale, the Village's affordable homes will be available to local residents aged 55 to 95-plus including rental tenants with only a limited state pension.

The Village will provide up to 80 full-time local jobs and a further 200 construction jobs during its development.

Village homes will surround a community-based health and leisure centre with landscaped gardens and tree-lined walkways. The Centre will provide a social meeting point where residents and visitors from the wider community can share skills, interests and social events. 18 facilities will include a gym, IT centre, greenhouse, restaurant, craft room and village hall with opportunities to try tai chi, painting and singing, amongst a varied range of community-based hobbies.

Dedicated assessed care will be delivered to a third of the Village community by ExtraCare's NVQ or nurse-qualified staff team, potentially offering couples a 'home together' for life. Preventative healthcare and advice will be delivered by ExtraCare's Well-being Service, whilst residents who develop dementia will be supported by the Charity's Enriched Opportunities Programme - an award winning service that, according to Bradford University research findings, reduces the chances of an individual being transfered to a traditional nursing home environment by up to 50%.

Planning consent for the Village followed an extensive local consultation process as the Village requires the replacement of six properties, four of which have been disused for nearly 14 years.

Three public events were held by The ExtraCare Charitable Trust during 2010 involving 770 people. One event included an electronic survey where all 120 respondents agreed the site's existing buildings should make way for a community-based village. 97% of respondents also stated that the Charity's Village plan was preferable to the construction of office buildings, commercial housing, a retail development or a food outlet.

985 households have subsequently registered an interest in applying for a place in the new Village.

The scheme forms a part of the City's Older Peoples' Housing Strategy which responds to escalating national and local demand for affordable, high quality housing that meets the needs of local older people, providing a real alternative to traditional residential and nursing care.

New Oscott Village, the partnership's first 260-home Birmingham scheme (developed with Midland Heart), opened in March 2010 and is now over-susbcribed. A second 180-home village, forming part of the Newtown regeneration plan, is already under construction for completion in Spring 2013.

Councillor John Lines, Birmingham City Council Cabinet Member for Housing, comments: "This is wonderful news for our older people in Birmingham and I'm delighted that we can start construction later this year, which will create hundreds of jobs for local people.

"This is the third village we are building with ExtraCare Charitable Trust and part of our larger plans to create similar developments across Birmingham. We are dedicated to providing our older residents with more housing choice than ever before and to support them in leading independent, fulfilling lives."

Richard Allen, Chief Executive of Calthorpe Estates, comments: "The buildings located on this site had reached the end of their useful life as demonstrated by the failure of the nursing homes that previously occupied them.

"It is to the credit of Birmingham City Council that they have recognised that caring for the increase in the ageing population is a top priority.

"The ExtraCare Charity will deliver a high quality new village which will go some way to providing much needed new homes for a broad spectrum of occupiers in this part of the City"

Partnership Director for The ExtraCare Charitable Trust, John Payne, comments: "This Village will transform a gateway route into the heart of Birmingham, regenerating a disused area of land with an impressive community-based scheme that reflects the style and character of the local neighbourhood. Above all, it is an inspirational housing project which has the interests of local older people and their families at its heart."

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